Thursday, February 28, 2013

Someone is looking at

AppId is over the quota
AppId is over the quota
Boomerang Books is Carbon Neutral close

Boomerang Books is proud to be Australia's first carbon neutral online bookstore, independently accredited by the Carbon Reduction Institute (Certification #NC166). Boomerang Books purchases carbon credits to offset the carbon emissions created by the book supply chain.

The cost of offsetting a book is, on average, 1% of the price of the book. Boomerang Books customers are requested to help pay for the environmental footprint of their books by contributing half of that cost (ie. 0.5% of the sale price) when they purchase books on our website.

Customers may opt-out of the carbon offset contribution by unticking the appropriate selection box on the payment page.

Boomerang Bucks close

For every $20 you spend on books, you will receive $1 in Boomerang Bucks loyalty dollars. You can use your Boomerang Bucks as a credit towards a future purchase from Boomerang Books. Note that you must be a Member (free to sign up) and that conditions do apply.

Recent books by Anna Davies close Enterprising Communities by Anna Davies

View the original article here

Someone is looking at

AppId is over the quota
AppId is over the quota
Boomerang Books is Carbon Neutral close

Boomerang Books is proud to be Australia's first carbon neutral online bookstore, independently accredited by the Carbon Reduction Institute (Certification #NC166). Boomerang Books purchases carbon credits to offset the carbon emissions created by the book supply chain.

The cost of offsetting a book is, on average, 1% of the price of the book. Boomerang Books customers are requested to help pay for the environmental footprint of their books by contributing half of that cost (ie. 0.5% of the sale price) when they purchase books on our website.

Customers may opt-out of the carbon offset contribution by unticking the appropriate selection box on the payment page.

Boomerang Bucks close

For every $20 you spend on books, you will receive $1 in Boomerang Bucks loyalty dollars. You can use your Boomerang Bucks as a credit towards a future purchase from Boomerang Books. Note that you must be a Member (free to sign up) and that conditions do apply.

Recent books by David Allan Cates close Ben Armstrong's Strange Trip Home by David Allan Cates

View the original article here

Someone is looking at

AppId is over the quota
AppId is over the quota
Boomerang Books is Carbon Neutral close

Boomerang Books is proud to be Australia's first carbon neutral online bookstore, independently accredited by the Carbon Reduction Institute (Certification #NC166). Boomerang Books purchases carbon credits to offset the carbon emissions created by the book supply chain.

The cost of offsetting a book is, on average, 1% of the price of the book. Boomerang Books customers are requested to help pay for the environmental footprint of their books by contributing half of that cost (ie. 0.5% of the sale price) when they purchase books on our website.

Customers may opt-out of the carbon offset contribution by unticking the appropriate selection box on the payment page.

Boomerang Bucks close

For every $20 you spend on books, you will receive $1 in Boomerang Bucks loyalty dollars. You can use your Boomerang Bucks as a credit towards a future purchase from Boomerang Books. Note that you must be a Member (free to sign up) and that conditions do apply.

Recent books by Anna Davies close Enterprising Communities by Anna Davies

View the original article here

Tuesday, February 26, 2013

Do a Simple Background Check On Your Next E-Learning Project

AppId is over the quota
AppId is over the quota
Articulate Rapid E-Learning Blog - choose the right course background

The single largest visual element in your elearning course is the background. And the right background can set the stage and build expectations for your learners. A course that looks like a converted PowerPoint file isn’t as inviting as one that is aesthetically rich and looks more professionally designed.

Here are some quick examples. Look at the image below. It looks like a typical rapid elearning course screen. It’s not bad, just not very dynamic or rich.

Articulate Rapid E-Learning Blog - basic elearning course slide

Now look at the following makeovers. Just changing the background adds a more polished look. The background images match the course context and they offer a richer visual experience. This approach also doesn’t require advanced graphics skills or creativity to implement.

Articulate Rapid E-Learning Blog - elearning example

Articulate Rapid E-Learning Blog - elearning example

In a previous post, we discussed tapping into the visual voice. It’s the process of crafting the course’s visual elements to meet the expectations of a given course subject or context.

For example, if you are going to build a course on operating room technology, what colors would you use? What would the people look like? What are they wearing? What fonts would you select for that course?

Capturing your visual voice helps identify the key design elements in your elearning course. However many of you aren’t graphic designers. So it can be a challenge to create a course that is visually rich and engaging.

If you can’t design everything on your own a good substitute is to at least start with the right background. The trick is to find the single image that best represents the elearning course or screen that you’re building. Here are some tips on selecting the right image:

Brainstorm a few ideas. Think about the images that bets represent your course content. Write them down and use that list to look for the right image. If not, you’ll go to an image site and waste a lot of time searching. You’re better off having a list and using that to start. From them take note of the keywords used to describe the image. That will help you extend the search. Look for simple images that convey the essence of what you need but without too much detail. The images above suggest hiking but they don’t have a lot of extra information that may distract. Keep in mind that everything on the screen communicates something. The more you have on the screen, the more apt you are to miscommunicate. Thus you want to reduce the amount of information and detail on the background image. The image should provide visual context but not content. Find content holders. The background image is just that—a background. Because you’re putting content on top of the background find images that have some flexibility. I look for images with solid colors or blank areas that work for text or media elements like the two hiking images above. The people in the image suggest hiking, but the snow areas are perfect content holder. I try to stay away from really busy images because I don’t want the background content to conflict with the teaching content. Find more than one image. You’re not limited to a single background for the entire course. You can select different backgrounds per screen or section. As the context changes feel free to change to the appropriate background image.

Starting with a visually dynamic background that is contextual and matches the content can set positive expectations for the course and adds a lot of aesthetic appeal. It’s not going to replace good content, but it is a start to building an engaging course especially if you have limited resources.

Tidbits

Here’s a list of upcoming workshops.

March 20 & 21: Durham, NC (ASTD). Two workshops: Day 1 – Rapid E-Learning Workshop. Day 2 – Articulate Storyline Workshop. Sign up fast because seats are limited. April 2 &3: San Diego, CA. Two workshops. On Day 1 we’ll look at general elearning tips & tricks. Day 2 will be a hands-on Storyline session. Sign up before it sells out. April 16: Austin, TX. Rapid E-Learning Workshop. May: London, UK. Details coming.June: Portland, OR. Details coming.October: Baton Rouge, LA. Details coming.Working on some other locations like New York, Philadelphia, and Phoenix. So stay tuned.Related Posts with Thumbnails

View the original article here

Monday, February 25, 2013

Someone is looking at

AppId is over the quota
AppId is over the quota
Boomerang Books is Carbon Neutral close

Boomerang Books is proud to be Australia's first carbon neutral online bookstore, independently accredited by the Carbon Reduction Institute (Certification #NC166). Boomerang Books purchases carbon credits to offset the carbon emissions created by the book supply chain.

The cost of offsetting a book is, on average, 1% of the price of the book. Boomerang Books customers are requested to help pay for the environmental footprint of their books by contributing half of that cost (ie. 0.5% of the sale price) when they purchase books on our website.

Customers may opt-out of the carbon offset contribution by unticking the appropriate selection box on the payment page.

Boomerang Bucks close

For every $20 you spend on books, you will receive $1 in Boomerang Bucks loyalty dollars. You can use your Boomerang Bucks as a credit towards a future purchase from Boomerang Books. Note that you must be a Member (free to sign up) and that conditions do apply.

Recent books by David Allan Cates close Ben Armstrong's Strange Trip Home by David Allan Cates

View the original article here

Someone is looking at

AppId is over the quota
AppId is over the quota
Boomerang Books is Carbon Neutral close

Boomerang Books is proud to be Australia's first carbon neutral online bookstore, independently accredited by the Carbon Reduction Institute (Certification #NC166). Boomerang Books purchases carbon credits to offset the carbon emissions created by the book supply chain.

The cost of offsetting a book is, on average, 1% of the price of the book. Boomerang Books customers are requested to help pay for the environmental footprint of their books by contributing half of that cost (ie. 0.5% of the sale price) when they purchase books on our website.

Customers may opt-out of the carbon offset contribution by unticking the appropriate selection box on the payment page.

Boomerang Bucks close

For every $20 you spend on books, you will receive $1 in Boomerang Bucks loyalty dollars. You can use your Boomerang Bucks as a credit towards a future purchase from Boomerang Books. Note that you must be a Member (free to sign up) and that conditions do apply.

Recent books by David Allan Cates close Ben Armstrong's Strange Trip Home by David Allan Cates

View the original article here

Someone is looking at

AppId is over the quota
AppId is over the quota
Boomerang Books is Carbon Neutral close

Boomerang Books is proud to be Australia's first carbon neutral online bookstore, independently accredited by the Carbon Reduction Institute (Certification #NC166). Boomerang Books purchases carbon credits to offset the carbon emissions created by the book supply chain.

The cost of offsetting a book is, on average, 1% of the price of the book. Boomerang Books customers are requested to help pay for the environmental footprint of their books by contributing half of that cost (ie. 0.5% of the sale price) when they purchase books on our website.

Customers may opt-out of the carbon offset contribution by unticking the appropriate selection box on the payment page.

Boomerang Bucks close

For every $20 you spend on books, you will receive $1 in Boomerang Bucks loyalty dollars. You can use your Boomerang Bucks as a credit towards a future purchase from Boomerang Books. Note that you must be a Member (free to sign up) and that conditions do apply.

Recent books by David Allan Cates close Ben Armstrong's Strange Trip Home by David Allan Cates

View the original article here

Someone is looking at

AppId is over the quota
AppId is over the quota

Your Price: $35.96 AUD, includes GST for Australian customersShipping: $6.95 (per order regardless of how many books you buy!)You Save: $3.99! (10% off the normal price)Plus...earn $1.80 in Boomerang Bucks when you purchase this bookAvailability: Available In stock at the publisher and usually ships by us in 7 - 10 days. Allow a few extra days for delivery
$.get("/includes/showSecondHandBooks.cfm?but=1&t=1361809686838&isbn=9781921606137", function(data){ $('#usedBooksDiv').slideUp('150', function(){$('#usedBooksDiv').html(data).slideDown('250'); // Define Hover States for teh BuyUsed button $("#BuyUsed").hover( function () { $(this).css('opacity','.7'); // Mozilla $(this).css('filter','alpha(opacity=70)'); // IE }, function () { $(this).css('opacity','1'); // Mozilla $(this).css('filter','alpha(opacity=100)'); // IE } ); } ); });

This completely revised and expanded 5th edition features eighteen of the best 4WD day and weekend treks within a few short hours drive of Sydney. You'll discover some of Greater Sydney's best 4WD destinations with this easy to follow route noted guide. Route directions read in forward and reverse as well as featuring both GPS Lat/Long and UTM Grid References. Treks include: Yengo National Park, Abercrombie Trek, Tianjara Fire Trail, The Bridle Track, Dixons Long Point, Caves to Caves, Watagan Mountains, Sunny Corner Trek, Touring the Turon, Trek to Newnes, Baal Bone Gap, Stockton Beach, Chichester Forest, Barrington Tops and The Hunter Range.

ISBN: 9781921606137
ISBN-10: 1921606134
Classification: Travel maps & atlases , Walking, hiking, trekking
Format: Paperback (220mm x mm x mm)
Pages: 160
Imprint: Woodslane Pty Ltd
Publisher: Woodslane Pty Ltd
Publish Date: 15-Oct-2010
Country of Publication: Australia



Walking in the Bavarian Alps by Grant Bourne Walking in the Bavarian Alps by Grant Bourne Handy guidebook to valley and mountain walking in the spectacular Bavarian Alps, on the Austro-German border and easily accessible from Munich, Salzburg and Innsbruck airports. 85 routes described from half-day walks to 5-day hut-to-hut treks. Reasonable prices and free public transport make for an easy and affordable walking holiday.

Walking on Uist and Barra by Mike Townsend Walking on Uist and Barra by Mike Townsend A handy guidebook to walking on the Uists and Barra, in the Outer Hebrides - with 40 graded day routes on (north to south) Berneray, North Uist, Grimsay, Benbecula, South Uist, Eriskay, Barra, Vatersay and Mingulay. Routes range from easy beach walks to mountainous excursions and explore rugged hills, awesome sea cliffs, moorland and lochs.

High Tatras by Renyta Nyrozny High Tatras by Renyta Nyrozny A handy guidebook describing walks and scrambles in the High Tatras mountains. The beautiful craggy peaks of the High Tatras straddle the border between Poland and Slovakia, offering totally different experiences. The walks are widely varied ranging from easy to strenuous. The White Tatras, Slovakia and Western Tatras, Poland are also covered.

» View more books like these...
Camping Guide to Queensland by Craig Lewis Camping Guide to Queensland, Paperback (June 2012) Experience the very best camping destinations in Queensland with this full-colour, fully updated and detailed directory to over 500 campsites. You'll find a comprehensive listing of more than 150 parks, forests and reserves where you can pitch your tent, roll out your swag or unhitch your van.

Australian Bush Pubs by Craig Lewis Australian Bush Pubs, Paperback (August 2010) A striking review of Australia's iconic bush pubs. Lavishly illustrated with striking and fascinating full-colour photographs, Australian Bush Pubs features an eclectic collection of the outback's historic watering holes, including such classics as Queensland's famous Birdsville Hotel and New South Wales's characterful Tilpa Hotel.

Camping Guide to the Northern Territory by Craig Lewis Camping Guide to the Northern Territory, Paperback (March 2010) Details over 150 campsites in the Northern Territory's 71 national parks, conservation areas and reserves where you can pitch your tent for very little cost. Whether you prefer the conveniences of an established campground in Kakadu, prefer to hike or walk in to your campsite along the Larapinta Trail, this guide contains all the essential info.

» View all books by Craig Lewis

» Have you read this book? We'd like to know what you think about it - write a review and you'll earn Boomerang Bucks loyalty dollars!

Write a book review for 4wd Treks Close to Sydney by Craig Lewis


Biography & true storiesFictionHealth & personal developmentLifestyle, sport & leisureChildren's, young adult & educationalThe artsLanguageLiterature & literary studiesEnglish language teaching (ELT)Reference, information & interdisciplinary subjectsHumanitiesSociety & social sciencesEconomics, finance, business & managementLawMedicineMathematics & scienceEarth sciences, geography, environment, planningTechnology, engineering, agricultureComputing & information technologyBoomerang Books is Carbon Neutral close

Boomerang Books is proud to be Australia's first carbon neutral online bookstore, independently accredited by the Carbon Reduction Institute (Certification #NC166). Boomerang Books purchases carbon credits to offset the carbon emissions created by the book supply chain.

The cost of offsetting a book is, on average, 1% of the price of the book. Boomerang Books customers are requested to help pay for the environmental footprint of their books by contributing half of that cost (ie. 0.5% of the sale price) when they purchase books on our website.

Customers may opt-out of the carbon offset contribution by unticking the appropriate selection box on the payment page.

Boomerang Bucks close

For every $20 you spend on books, you will receive $1 in Boomerang Bucks loyalty dollars. You can use your Boomerang Bucks as a credit towards a future purchase from Boomerang Books. Note that you must be a Member (free to sign up) and that conditions do apply.


View the original article here

Thursday, February 21, 2013

Someone is looking at

AppId is over the quota
AppId is over the quota
Boomerang Books is Carbon Neutral close

Boomerang Books is proud to be Australia's first carbon neutral online bookstore, independently accredited by the Carbon Reduction Institute (Certification #NC166). Boomerang Books purchases carbon credits to offset the carbon emissions created by the book supply chain.

The cost of offsetting a book is, on average, 1% of the price of the book. Boomerang Books customers are requested to help pay for the environmental footprint of their books by contributing half of that cost (ie. 0.5% of the sale price) when they purchase books on our website.

Customers may opt-out of the carbon offset contribution by unticking the appropriate selection box on the payment page.

Boomerang Bucks close

For every $20 you spend on books, you will receive $1 in Boomerang Bucks loyalty dollars. You can use your Boomerang Bucks as a credit towards a future purchase from Boomerang Books. Note that you must be a Member (free to sign up) and that conditions do apply.


View the original article here

Someone is looking at

AppId is over the quota
AppId is over the quota
Boomerang Books is Carbon Neutral close

Boomerang Books is proud to be Australia's first carbon neutral online bookstore, independently accredited by the Carbon Reduction Institute (Certification #NC166). Boomerang Books purchases carbon credits to offset the carbon emissions created by the book supply chain.

The cost of offsetting a book is, on average, 1% of the price of the book. Boomerang Books customers are requested to help pay for the environmental footprint of their books by contributing half of that cost (ie. 0.5% of the sale price) when they purchase books on our website.

Customers may opt-out of the carbon offset contribution by unticking the appropriate selection box on the payment page.

Boomerang Bucks close

For every $20 you spend on books, you will receive $1 in Boomerang Bucks loyalty dollars. You can use your Boomerang Bucks as a credit towards a future purchase from Boomerang Books. Note that you must be a Member (free to sign up) and that conditions do apply.


View the original article here

Someone is looking at

AppId is over the quota
AppId is over the quota
Boomerang Books is Carbon Neutral close

Boomerang Books is proud to be Australia's first carbon neutral online bookstore, independently accredited by the Carbon Reduction Institute (Certification #NC166). Boomerang Books purchases carbon credits to offset the carbon emissions created by the book supply chain.

The cost of offsetting a book is, on average, 1% of the price of the book. Boomerang Books customers are requested to help pay for the environmental footprint of their books by contributing half of that cost (ie. 0.5% of the sale price) when they purchase books on our website.

Customers may opt-out of the carbon offset contribution by unticking the appropriate selection box on the payment page.

Boomerang Bucks close

For every $20 you spend on books, you will receive $1 in Boomerang Bucks loyalty dollars. You can use your Boomerang Bucks as a credit towards a future purchase from Boomerang Books. Note that you must be a Member (free to sign up) and that conditions do apply.


View the original article here

Big Presentation Coming Up? Make it Your Best One Yet

AppId is over the quota
AppId is over the quota

A Q&A with CEO Mark Murphy

There isn’t a presenter alive that doesn’t want their audience absolutely riveted; sitting on the edge of their seats with rapt attention. Yet, the reality in most presentations is that the audience is sitting back, kind of relaxed and spacing in and out.

Here Leadership IQ CEO and best-selling author, Mark Murphy, shares some ways anyone can deliver a killer presentation.

Q: You say storytelling is a critical element in delivering killer presentations that really catch and keep an audience’s attention. How does that work?

MM: It’s all about dopaminergic response. Basically, when something really interesting, like a good story, happens, the brain starts to light up. And if the story is really exciting, the amygdala gets involved (that’s what you want) and says, “Wow! This is fascinating stuff! I’ve got to start activating some of the other chemicals in the brain—we’ve got to pay close attention to this!” So it goes and starts activating dopamine, which is a neurotransmitter for highly pleasurable things, highly attentive things.

And whoa! Once dopamine gets involved people really start to pay attention. Plus dopamine helps sear whatever it is folks are experiencing (in this case, your killer presentation) into their memory so they don’t forget it. So a great story is a way of getting the brain to say, “I am really engaged with this. I don’t want to miss a word that’s being said here. I am going to remember every word I hear.”

Next time you’re listening to someone else’s presentation, pay attention and see if you experience any moments that leap out at you and just get seared into your brain. Where you walk out of there quoting something you just heard to everyone you run into that day. If you don’t have that kind of experience then it is likely that the person speaking didn’t get anywhere near activating anything beyond your prefrontal cortex. They didn’t get into your limbic system, and they certainly didn’t excite your amygdala.

Q: So what’s the secret to telling a great story that excites the amygdala?

MM: There are a number of different ways to tell stories that really get people’s attention. Here’s one that uses an unexpected twist. Imagine you began a presentation by saying, “Six months ago, we upgraded our servers. Our website visitor capacity doubled. Our website loading speed tripled. And our profits dropped by 80%.” You can do something like that. Take your audience in one direction and then all of a sudden take them in a totally different direction. That’s one of those things that will make people’s heads spin a bit and get them to think, “Wait a minute, did I just hear what I thought I heard? I better start listening more closely.” You can also tell stories that build an emotional connection or introduce a startling fact.

Q: What’s one big thing to avoid when giving a presentation?

MM: Narcissism. When you talk about others more than you talk about yourself, that’s good. But when you talk about yourself more than you talk about others, that’s bad. But that can be challenging in some presentation situations. Leadership IQ teaches presenters to apply the Narcissism Ratio which is a little check that signals when it’s time to tell a story or to talk about somebody or something other than yourself. That way you don’t spend 20 minutes talking about all of the awards your company has won – something about which your audience probably doesn’t care. And it directs you to talk about something about which they do care, something that’s really going to activate them and get them on the edge of their seats.

To apply the Narcissism Ratio to your next presentation, keep track of how many times you say “I” or “me” versus the number of times you say “customers” or “employees” or “you” or “they” or anybody other than you. It takes some practice, but it’s really quite an effective way to keep your finger on the pulse of where your presentation is going as it happens. That way you are always on track and making sure your  audience stays fully engaged.

For more tips on delivering memorable presentations, join us for our upcoming webinar The Secrets of Killer Presentations.

A professional corporate writer with over 20-years’ experience crafting just the right words for executives to use in challenging situations, Lyn is a passionate and adept qualitative researcher. Her seasoned skills as an interviewer make her quick to identify the unique attitudes and behaviors that define an organization. Lyn’s extensive expertise in public relations and persuasive communications translates strongly in her contributions to Leadership IQ’s custom-training programs.


View the original article here

Someone is looking at

AppId is over the quota
AppId is over the quota
Boomerang Books is Carbon Neutral close

Boomerang Books is proud to be Australia's first carbon neutral online bookstore, independently accredited by the Carbon Reduction Institute (Certification #NC166). Boomerang Books purchases carbon credits to offset the carbon emissions created by the book supply chain.

The cost of offsetting a book is, on average, 1% of the price of the book. Boomerang Books customers are requested to help pay for the environmental footprint of their books by contributing half of that cost (ie. 0.5% of the sale price) when they purchase books on our website.

Customers may opt-out of the carbon offset contribution by unticking the appropriate selection box on the payment page.

Boomerang Bucks close

For every $20 you spend on books, you will receive $1 in Boomerang Bucks loyalty dollars. You can use your Boomerang Bucks as a credit towards a future purchase from Boomerang Books. Note that you must be a Member (free to sign up) and that conditions do apply.


View the original article here

Wednesday, February 20, 2013

Delivering Presentations: The Rules of Dating Apply Here Too!

AppId is over the quota
AppId is over the quota

Imagine you’re out on a date and your goal is to really impress. You want to be the only person in the room your date can see or hear. Given that goal, what would you say is the best way to start the date:

Start the date by sharing your life history including all your great accomplishments and the things that matter most to you.Start the date by talking to your date about the kinds of things he/she finds valuable.

Now, in the dating world, pretty much everybody gets it right, you talk about “them.” But here’s the shocker: once we move into the world of business presentations; another place where winning quick audience favor is critical, pretty much everybody gets it wrong. Because instead of using what we know works, most folks begin their business presentations by talking about “themselves.” In fact; over 90% of the presentations we’ve studied began with a slide that looks like this…

Screen Shot 2013-01-30 at 6.51.42 AM

And unless you’re attending a narcissist’s convention, this is just a terrible slide and horrible start to your presentation. You don’t even have to read every bullet point to feel the automatic turn off. This slide is all about “you”: when you were founded, how many clients you have, how big you are, how many awards you’ve won, etc. If you used a personalized version of this slide in a dating situation, I guarantee you’d be sitting alone at the bar before the first round of drinks arrived.

It doesn’t matter if you’re presenting to one person or a room of a thousand, the only way to grab your audience’s attention is to spend the first 10 minutes addressing issues that matter to them. Neurologically, those first 10 minutes are when your audience forms their opinions about you. It’s when their brains absorb all the incoming data (that would be you) and then decide whether or not to allocate any more neurological energy to listening to that big noise coming at them (again, that’s you). And because you know this little tidbit of knowledge that comes to us from the world of brain science, you can use it to your advantage.

Dating Research that Proves Affect of Opening with Messages About “Them”

Let’s jump back to dating for a minute. Perhaps you’ve heard of a free online dating site called OkCupid that was created by a couple of guys who met while at Harvard. Now, I married my high school sweetheart, so I don’t go there trolling for dates. But back when the founders were still actively blogging, I used to check out OKTrends and I was pretty impressed with the statistical research they shared. Like the study where they looked at the kinds of words men use in their opening messages to women, to learn what does (and doesn’t) generate a reply. As you can imagine, some of the opening messages were incredibly cheesy. For example, some of the words the study revealed that DON’T work (i.e. women did not reply to the man’s message) were: “sexy”, “beautiful” and “hot.”

I’m happy to report that there’s a redeeming flip side to this. Because there were some words and phrases the guys used in their emails to women that generated huge numbers of responses.  For example:  “You mention…”, “noticed that…” and “curious what…” all got fantastic responses (statistically, messages with those phrases get double the normal response rates). So basically, if a guy appears to have read a woman’s profile, and he shows knowledge and interest in the things she’s interested in, he’s got a much greater chance of hearing back from her. A good “guy message” would sound like this: “You mention that you like cooking and I noticed that you travelled to Italy. I’m curious what your favorite region was in terms of cuisine?” That’s a guy I might let my daughter go out with—when she gets to dating age, and luckily, that’s far in the future.

The lesson in all this is: whether you’re dating or making million-dollar presentations, start by talking about the other person and their interests. Let them know that you know what they want to hear about, that you are sensitive to what they want to gain from this interaction and that you care about the same things that they care about.

In my upcoming webinar, The Secrets of Killer Presentations, you’ll learn how to assess the four personality types you’ll find in your audience so you can begin every presentation knowing exactly what your audience wants to hear from you. And if you’re addressing multiple personality types, you’ll learn how to time a presentation to safeguard those different attention spans so you know when to deliver the bottom line, when to be to linear, when to stick to the facts and when to get warm and fuzzy to build an emotional connection.

An expert in aligning goals and people to create thriving organizations, Mark leads one of the world’s largest studies on leadership and employee engagement.

Mark’s award-winning work has been featured numerous times in publications including The Wall St. Journal, Fortune, Forbes, Bloomberg BusinessWeek and the Washington Post. His media appearances include CBS News Sunday Morning, ABC’s 20/20, Fox Business News and NPR. Mark has lectured at Harvard Business School, Yale University, University of Rochester and University of Florida. Mark is the author of five books including the McGraw-Hill international bestsellers, Hundred Percenters: Challenge Your People to Give It Their All and They’ll Give You Even More and Hard Goals. Mark’s most recent book, Hiring for Attitude, reflects the team’s latest research and insight into how hiring decisions can align with engagement goals and culture characteristics.

Leadership IQ’s turnaround, culture change, and performance enhancement through employee engagement work has been recognized in a diverse set of industries including healthcare, financial services, energy, manufacturing, logistics, and hospitality. From his roots as a turnaround specialist, Mark created Leadership IQ to address problems in performance before they hit the bottom line.


View the original article here